Visit Britain & Secret Escapes

The UK is home to countless shortbreaks, weekends away and day-trips. To shine a light on these incredible mini-adventures, Visit Britain and Secret Escapes teamed up to create ‘Microgapping’ - a campaign to promote unforgettable experiences on our doorstep. To support the campaign, we designed and built an editorial driven microsite, complete with a bespoke competition and flash sale offers section. The competition took users through a series of questions, resulting in their dream UK weekend break.